Different Point Of View

Marketing is all about capturing a prospective eye. To prove our worthiness
our images must be top notch. But sometimes that is not enough. You may need
a catchy visual twist. An image that begs to learn more. They may not be
your primary “signature” image but could be an accent image, an insert or
the start of blog post/social media ticker. Here are examples:

These alternative view could also be use for:

-logos/backdrops for social media

-developing a website image theme

-printed collateral

MY LITTLE PART TO MAKE NEWTON BETTER

MY LITTLE PART TO MAKE NEWTON BETTER

The fine people at Northland Investment Corporation commissioned me to photograph the newly finalize and populated MERC on Moody & Main. With the project in the troughs of finishing up I was tasked to capture as much as possible but had to have final processed images for a presentation to take place yesterday. Today it was talked about in the Boston Globe story Newton Retail strip might get a major makeover.  Kent at Northland said “We prepared two boards of MERC pictures to show the community the quality of our work. Your pictures help make us look very good!!” I photographed the final images on Oct. 25th and delivered them on Friday Oct. 28th so they had time to produce the boards. Even finished planting the missing landscaping through the art of Photoshop. Prides me to see it all work out.

Read More

Case Study #2 – Creative System in Boston Design 2015

Case Study #2 – Creative System in Boston Design 2015

Steve Collotta of Creative System, one of my first and oldest clients, contracted me to photograph an outdoor project that incorporated a high-quality 130″ LED TV that was designed to rise from the floor of a pool house. The images were to be featured in Boston Design 2015. New England weather and construction delays pushed us to the wire. Steve and I know with a little luck we would make the deadline, all the while capturing the required and visually exciting images. Here is how the shoot went with the fine help of the home owner:

Read More

Offering my clients a way to save money on Mass Sales Tax and deliverables.

Offering my clients a way to save money on Mass Sales Tax and deliverables.

I am now offering my clients a way to save money on Mass Sales Tax and deliverables. Mass Sales Tax is now not needed to be applied to photographers fees if the files are delivered electronically only. Like through DropBox. But if any of the project is delivered physically, like a DVD or Flash Drive, then the whole project is subject to MA sales tax.

Read More

Making Your Snow Pictures Stand Out

 Making Your Snow Pictures Stand Out

We are in the middle of a record snow fall which we may not see again in many years. Last time I remember depths like this in MA was as kid in Topsfield MA. That year our road was finally plowed out by a large bucket loader with a eight foot tall snow blower attachment like you see at Snowbird UT. We had 10 days of school in the month of February. With Blizzard Juno 2015 and all the snow since, lots pictures are being taken.

Read More